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Ebook Private equity accounting, investor reporting, and beyond - Mariya Stefanova
In ebook "Private equity accounting, investor reporting, and beyond" Mariya Stefanova brings together comprehensive advanced accounting guidance and advice for all private equity practitioners and fund accountants worldwide: information once available only by learning from peers.
263 p vlute 23/12/2023 11 0
Ebook "Restructuring the professional organisation: Accounting, health care, and law" covered include: a review of the models of professional organization; drivers of change in professional organizations; internal dynamics of changes in these organizations; new organizational forms and archetypes.
271 p vlute 23/12/2023 15 0
Ebook Research methods in accounting - Malcolm Smith
Ebook "Research methods in accounting" provides students with: an understanding of contemporary research ideas in accounting, so that readers can identify and define research problems and prepare strategies for their solution; an awareness of alternative research methods, to facilitate the selection of the most appropriate method for addressing particular research questions;...
256 p vlute 23/12/2023 16 0
Ebook The handbook of financial instruments - Frank J. Fabozzi
Ebook "The handbook of financial instruments" provides comprehensive coverage of a broad range of financial instruments, including equities, bonds (asset-backed and mortgage-backed securities), derivatives (equity and fixed income), insurance investment products, mutual funds, alternative investments (hedge funds and private equity), and exchange traded funds.
862 p vlute 23/12/2023 12 0
Ebook Understanding financial statements (9th edition) - Lyn M. Fraser, Aileen Ormiston
Ebook "Understanding financial statements (9th edition)" retains its reputation for readability, concise coverage, and accessibility, and gives students the conceptual background and analytical tools necessary to understand and interpret business financial statements. Its ultimate goal is to improve students' ability to translate financial statement numbers into a meaningful map for business decisions and enable each student to approach...
285 p vlute 23/12/2023 16 0
Ebook What every investor needs to know about accounting fraud - Jeff Madura
Ebook "What every investor needs to know about accounting fraud" explains common accounting maneuvers, distortions, and outright deceptions that savvy investors must be able to recognize and steer clear of, all in a concise, easy-to-understand format. Professor Jeff Madura has created a book that is both accessible and informative, and doesn't talk down to the reader.
175 p vlute 23/12/2023 11 0
Ebook Marketing research (8th edition) - Alvin C. Burns, Ann Veeck, Ronald F. Bush
Ebook "Marketing research (8th edition)" continues to provide readers with a “nuts and bolts” introduction to the field of marketing research. Intended for readers with no prior background in marketing research, the book teaches the basic fundamental statistical models needed to analyze market data. This new edition continues with the successful condensed and streamlined organization as the previous edition. An integrated case study...
499 p vlute 23/12/2023 11 0
Ebook Marketing management (15th edition) - Philip Kotler, Kevin lane Keller
Ebook "Marketing management (15th edition)" is a landmark entry in the long successful history of the market leader. With the 15th edition, great care was taken to provide an introductory guide to marketing management that truly reflects the modern realities of marketing. In doing so, classic concepts, guidelines, and examples were retained while new ones were added as appropriate. Three broad forces—globalization, technology, and social...
834 p vlute 23/12/2023 16 0
Ebook Strategic integrated marketing communication: Theory and practice - Larry Percy
Ebook "Strategic integrated marketing communication: Theory and practice" is planning in a systematic way to determine the most effective and consistent message for appropriate target audiences. The book shows clearly that this is rarely achieved in organisations where the needs of the brand can become lost in managerial needs to pursue IMC budgets- i.e. the share of the internal pie is more important than the external impact.
323 p vlute 23/12/2023 16 0
Ebook "Services marketing: People, technology, strategy (Eighth edition)" is the eighth edition of the globally leading textbook for Services Marketing by Jochen Wirtz and Christopher Lovelock, extensively updated to feature the latest academic research, industry trends, and technology, social media and case examples.This textbook takes on a strong managerial approach presented through a coherent and progressive pedagogical framework rooted in...
1239 p vlute 23/12/2023 12 0
Ebook "After-sales service of engineering industrial assets: A reference framework for warranty management" explores the practical implementation of an advanced after-sales management framework devoted to warranty management. The framework is intended for companies producing either standardized or customized products and such a management tool will facilitate organizational improvement and support innovative decision making processes for...
328 p vlute 23/12/2023 16 0
Ebook "The 7-step success system to building a $1,000,000 network marketing dynasty: How to achieve financial independence through network marketing" offers, for the first time, a step-by-step plan for building a profitable, long-lasting network marketing business. This simple, proven system from an author who built his own million-dollar network marketing business gives everyone in the network marketing industry the tools and tactics they...
255 p vlute 23/12/2023 15 0